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Event posters and graphic design

Tech Talk Poster Series
for PayPal

Category​

Graphic Design

Client​

PayPal

Start Date​

Oct 2021

Role

Lead Designer

Brand overview

This series of posters was designed to promote Tech Talk events at the PayPal Shanghai Office, showcasing a professional yet creative approach to visual communication. Each poster serves as a dynamic promotional piece, conveying essential event information such as the topic, speaker, date, and time, while maintaining a cohesive and innovative design language.

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Event Identity

Modern and Minimalist Style

Cohesive Branding

Design Thought

This project exemplifies my ability to create visually appealing and strategically effective designs that communicate key information clearly while engaging the audience. The series reflects a deep understanding of branding, audience needs, and the role of design in event promotion.

Bold, modern fonts are paired with creative typographic arrangements to highlight the technical and innovative nature of the events.

A versatile color scheme aligns with PayPal's brand identity, while also offering flexibility to match each poster’s unique theme.

Custom graphics and abstract shapes are used to emphasize the tech-oriented topics, adding depth and interest to the designs without overwhelming the information.